Wholesale & Studio Offer: Why Interior Designers Choose Betty’s Home

Why Working with European Handmade Brands Is Becoming the New Standard

The premium interiors market is evolving year by year. Clients investing in luxury projects now expect more than catalogue-style designs. They are looking for interiors with soul, created from high-quality materials and thoughtfully designed for their family. This is why designers increasingly turn to handmade products sewn in Europe – such as letter cushions, poufs, and canopies from Betty’s Home.

What Do Designers Gain by Working with Our Brand?

1. Products Sewn in Poland Using European Fabrics

At Betty’s Home, all decorations – from letter cushions to poufs – are created in our workshop in Poland. We use only OEKO-TEX® certified fabrics sourced from trusted European suppliers. This means that when you recommend our products to your clients, you are offering top-level quality and safety.

2. Personalization Tailored to Individual Projects

Are you designing an interior in beige and olive tones? Or perhaps a soft, muted lavender palette? You can choose letter cushions, poufs, and canopies in exactly the shades your project requires. For larger orders, we can also create special color series exclusively for your studio.

3. Special Pricing and Studio Discounts

We offer attractive wholesale pricing and dedicated discounts for interior design studios and showrooms. The longer we work together, the more flexible and tailored the conditions can become to suit your business needs.

Why Do Our Products Work So Well in Premium Projects?

Distinctive Design and Textures

The velvet and bouclé fabrics we use for our letter cushions and poufs look refined and photograph beautifully for portfolios. Premium clients love their softness, depth of color, the gentle sheen of velvet, and the organic texture of bouclé.

Personalization That Creates Emotion

Letter cushions with a child’s name are a detail that gives the room a deeply personal and emotional character. For your clients, this means investing in an interior created specifically for them – not a random set of ready-made decorations.

Functionality and Easy Care

Our poufs are filled with upholstery foam, making them stable, comfortable for sitting or leaning, and able to return to their shape every time. Covers on both letter cushions and poufs are removable and machine washable. This small detail makes a big difference in family interiors.

How Does the Collaboration Work Step by Step?

1. Initial Contact and Consultation

We begin by discussing your needs – how many projects you complete per year, what color palettes and quantities you usually require, and what your clients’ expectations typically are.

2. Setting Wholesale Terms

We agree on an individual discount threshold and priority production timelines for your orders. We can also prepare fabric samples to support your moodboards and client presentations.

3. Full Marketing Support

You gain access to high-resolution product images, lifestyle photography, and materials for your portfolio and social media. You are free to showcase our letter cushions and poufs in visualizations or completed photo shoots.

4. Production and Delivery

Your order is completed within the agreed timeframe and carefully packed to ensure the products arrive in perfect condition. This allows you to style interiors immediately or deliver finished decorations directly to your client.

Frequently Asked Questions from Designers and Showrooms

Can I Order Fabric Samples?

Of course. For collaborating studios and showrooms, we prepare full fabric sample sets to make it easy to match velvet and bouclé to specific projects.

Do You Support Photo Shoots?

Yes. You can use our images in your portfolio, and if you are planning your own styled shoot, we can help select letter cushions and poufs in colors that ensure a cohesive and eye-catching result.

What Is the Minimum Wholesale Order?

It is very flexible – starting from just a dozen items (a mix of letter cushions, poufs, and canopies), we can already offer preferential pricing and priority production. This means even a single show apartment or boutique hotel room can feature unique, personalized decorations.

Case Study: Collaboration with a Studio in Hamburg

One of our favorite implementations took place in Hamburg, where an interior designer created three show rooms in a premium residential development. She chose minimalist bases – light floors and natural oak furniture – and focused strongly on textiles. Each room featured different letter cushions (in sage, caramel, and lavender), bouclé poufs, and a canopy in dusty pink. Visitors immediately felt these interiors were designed for real families, not just for display.

Why Do Designers Keep Coming Back to Betty’s Home?

• Because they know every product is handmade in Europe, in a small workshop – not mass-produced in a factory.
• Because they can order customizations unavailable in chain stores.
• Because their projects stand out, evoke emotion, and ultimately emotion is what sells luxury interiors.

Would You Like to Design Interiors Your Clients Fall in Love with at First Sight?

✨ Explore our B2B offer and discover how personalized letter cushions, foam-filled poufs, and canopies can elevate your projects to the next level.